Do Social Media Support ‘Social’ Change? Insights from a Communication for Social Change Perspective in Agriculture and Rural Development
This paper discusses the shift from individual to collective and system-wide communication processes in agricultural and rural development. It highlights the potential of social media and integrated media (like radio+) to foster…
Transforming the Roles of a Public Extension Agency to Strengthen Innovation: Lessons from the National Agricultural Extension Project in Bangladesh
This paper discusses the need for agricultural extension agencies in low-income countries to evolve from traditional roles to more dynamic ones that support interactive communication and mediation among stakeholders. Focusing on Bangladesh,…
Making sense in the cloud: Farm advisory services in a smart farming future.
This paper explores how data-driven smart farming technologies are reshaping the relationship between farmers and advisors. It highlights the evolving role of advisors in interpreting farm data and helping farmers adapt their…
The impact of polices on government social media usage: Issues, challenges, and recommendations
This paper explores how U.S. federal government agencies use social media to enhance services, gather ideas, and improve decision-making. It highlights the challenges of privacy, security, and data management that arise from…
Social media as a new playing field for the governance of agro-food sustainability
This article explores the influence of social media on agro-food sustainability governance by identifying three key pathways: the creation of public “hypes” around sustainability issues, opportunities for food movements to self-organize, and…
The use of social media in food risk and benefit communication.
This paper discusses how social media platforms have transformed public communication by providing new ways for individuals to both receive and share information about food risks and benefits. It highlights the opportunities…
Agricultural policy in the era of digitalisation
This paper explores how digitalization in agriculture can reshape agricultural policy to better address sustainability challenges. It introduces an analytical framework that examines how digital tools could enhance the design and effectiveness…
Risk communication and social media during food safety crises: a study of stakeholders’ opinions in Ireland.
The paper explores the role of social media in food safety crises, focusing on how stakeholders in Ireland perceive its use for risk communication. It highlights that most stakeholders view social media…
Social network analysis of spreading and exchanging information on Twitter: the case of an agricultural research and education centre in Mexico
This paper investigates how a research and education center in Mexico utilized Twitter to connect and engage within an agricultural research and education community. Through Social Network Analysis (SNA) of 1585 tweets,…
Social Media for Enhancing Innovation in Agri-food and Rural Development: Current Dynamics in Ontario, Canada
This paper explores how digital tools, particularly social media like Facebook, Twitter, and blogs, are used in agricultural and rural development for innovation. It examines whether these Web 2.0 technologies enable more…
