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  • Home
  • About Us
    • Our Mission
    • Who We Are
    • What We Do
    • Contact us
  • Combatting Misinformation
    • Knowledge Mobilization
    • Capacity Development
  • Resources
    • Curated Publication
    • Tracking Misinformation
    • Notable Scholars
  • Media
    • Blog
    • Headlines
    • Announcement
    • News Stories
  • Involvement
    • Get Involed
    • Literature Database Contribution
    • Tracking Misinformation Contribution
  • More
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  • Fake news as a two-dimensional phenomenon: a framework and research agenda

    A review of a number of studies in the aim of defining the term “Fake news” in response to its recent abusive use. In its findings the paper proposes that “Fake News”…

  • Believing and acting on fake news related to natural food: the influential role of brand trust and system trust

    A study that aims at exploring the impacts of fake news as a risk specifically for natural food brands, in an attempt to help policy makers and brand marketers in taking informed…

  • Consumer response to fake news about brands on social media: the effects of self-efficacy, media trust, and persuasion knowledge on brand trust

    Triggered by the hoax news regarding Coca-Cola recalling its product Dasani water due to contamination in the USA, the study aims at studying consumer behavior regarding fake news, based on the persuasion…

  • Just another clickbait title: A corpus-driven investigation of negative attitudes toward science on Reddit

    A study to analyze the content of and motivations behind negative attitudes toward science without researcher intervention and by utilizing corpus-driven discourse analysis, the source of data from the social content website…

  • What Constitutes Disinformation? Disinformation Judgment, Influence of Partisanship, and Support for Anti-Disinformation Legislation

    A study that attempts to understand how people define the term “Disinformation” and how the way it’s defined affects the problems the stem from it.

  • Social media? It’s serious! Understanding the dark side of social media

    A very interesting paper on the drakside of social media, which can be unquantifiable and often unretrievable and nonforgiving in nature. The paper studies the important forces at play, using the social…

  • Social Media and Crisis Communication

    The book addresses a number of very important topics related to communication including but not limited to: communication in crisis management, communication theory, disaster, ethics, mobile media, social media, social network and…

  • Public Interest and Private Rights In Social Media

    The book focuses on the use and impact of social media and where they see it heading as a platform, keeping in mind it was published in 2012. the legal aspects are…

  • Reading, Commenting and Sharing of Fake News: How Online Bandwagons and Bots Dictate User Engagement

    The research compares the actions of reading, liking, commenting, and sharing of real vs fake news. Among the findings was that real info were more likely to receive “likes” whereas false info…

  • Social Media Law and Ethics

    A book refered to as excellent for communication and journalism students, as it cover a good number of important legal topics, such as copyright law, data privacy, revenge porn, defamation, government censorship,…

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University of Guelph

50 Stone Road East,Guelph, Ontario, CanadaN1G 2W1519-824-4120

Combatting agri-food, climate change and rural misinformation through research, collaboration and capacity development of agri-food and rural stakeholders. Misinformation is one of the top existential threats in the digital age. We need local and global collaborations to counteract it. We aspire to create inclusive platforms where creative minds can collaborate to help the agri-food and rural community combat information disorder.

The Ontario Agricultural College (OAC) of the University of Guelph is internationally renowned for its research, teaching and knowledge extension. Our community has a strong sense of shared purpose: To Improve Life by inspiring leaders, generating knowledge and creating innovative solutions for food, agriculture, communities and the environment


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