Stakeholders’ perspectives on the effectiveness of agricultural advisory sources in Ontario: a Q methodology approach
Modern market and digital forces have transformed agricultural extension into an integrated, pluralistic system across countries such as Canada. A survey of 49 Ontario agricultural stakeholders was conducted to evaluate which advisory…
3 ways to improve Canada’s wildfire advisory capacity
According to the Senate’s Canada on Fire report, Canada’s wildfire response stays mostly reactive. This timely piece proposes three fixes. First, treat advisory services as part of disaster prevention, following a U.S.…
Social acceptance of large language models in agricultural extension and advisory: a rapid review
This review examines how large language models are being adopted in agricultural extension and advisory services (EAS). It applies two frameworks, Rogers’ Diffusion of Innovation and Wüstenhagen et al.’s Social Acceptance Framework…
When digital spaces turn hostile: online toxicity and its professional toll on agricultural extension workers in Bangladesh.
This study looks at online hostility toward agricultural extension officers. It uses a Vietnamese coconut tree project in Bangladesh as its case. The analysis combines coded comments (3,618 across Facebook and YouTube)…
Evils of knowledge sharing and learning: The case of agri-food misinformation in virtual communities of practices in Sri Lanka
This study investigates the spread of misinformation related to agriculture in Sri Lankan virtual communities. It discovers that false information is widespread and influenced by cultural, political, and societal factors. Members with…
Group behavior and learning in electronic forums: A sociotechnical approach
The term “community” is often misused to describe online groups, undermining their potential to develop into genuine communities. Transforming a group into a community requires specific processes and practices, as evident in…
Analysis of influencing factors of knowledge dissemination and sharing based on the SEIRR model
This study developed a knowledge dissemination model, SEIRR, to analyze the impact of environmental knowledge acquisition, learning willingness, learning ability, and knowledge forgetting speed on knowledge sharing. Simulation results showed that improving…
Mexican Banks’ Acceptance and Use of Twitter to Assist in Evaluating Farm Loan Applications: Exploring the Role of Agricultural Loans on Food Security
This research examines how Mexican banks use the Ministry of Agriculture’s Twitter updates to inform their agricultural lending decisions. Interviews with 14 agricultural loan administrators revealed that Twitter provided real-time, specific crop…
Socialmedia for rural advisory services (Note 15. GFRAS Good Practice Notes for Extensionand Advisory Services)
The paper discusses how social media serves as a powerful tool for Rural Advisory Services (RAS) by enabling interaction among multiple stakeholders, including public, private, and non-profit sectors. With the increasing accessibility…
Information flow through strong and weak ties in intraorganizational social networks
The study compares the roles of strong and weak ties in facilitating information flow within intraorganizational social networks. It finds that strong ties are more effective for sharing information about activities within…
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